The Evaluation of the UNICEF Strategic Plan (2022-2025) has seen positive uptake. Its findings and recommendations, in addition to being presented to the UNICEF Executive Board, were highlighted by senior leadership in a recent UNICEF Global Townhall, have been discussed at the UNICEF Global Leadership Meeting, and have been incorporated into the development of the upcoming Strategic Plan, 2026-2029. These developments illustrate the payoff that customized strategic communications efforts can have in ensuring that evaluations are meaningfully acted on.